Creating Powerful Brands in Consumer Service and Industrial Markets

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Material type: Text

TextPublication details: Oxford Butterworth-Heinemann Ltd. 1999Edition: 2nd edDescription: 430pISBN:

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	658.827 CHE (Browse shelf(Opens below))	Available		M12108
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	658.827 CHE (Browse shelf(Opens below))	Available		M08476

Total holds: 0

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Previous	658.827 CHA Brand Management	658.827 CHA The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands	658.827 CHE Creating Powerful Brands in Consumer Service and Industrial Markets	658.827 CHE Creating Powerful Brands in Consumer Service and Industrial Markets	658.827 CHE Creating Powerful Brands in Consumer Service and Industrial Markets	658.827 CHE From Brand Vision to Brand Evaluation: Strategically Building and Sustaining Brands	658.827 CHE From Brand Vision to Brand Evaluation: The Strategic Process of Growing and Strengthening Brands	Next

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