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International Marketing: Strategy Planning, Market Entry and Implementation
Material type:
TextPublication details: New Delhi Kogan Page India Pvt. Ltd. 2005Description: 362pISBN: - 9780749445157
- 658.848 BEN
| Item type | Current library | Item location | Collection | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|
Book
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NIMA Knowledge Centre | 6th Floor Reading Zone | General | 658.848 BEN (Browse shelf(Opens below)) | Available | M0020525 |
Total holds: 0
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| 658.848 ARN The Mirage of Global Markets: How Globalizing Companies can Succeed as Markets Localize | 658.848 ARO Euromarketing: A Strategic Planner for Selling into the New Europe | 658.848 BAL Export Marketing | 658.848 BEN International Marketing: Strategy Planning, Market Entry and Implementation | 658.848 BHA Export Marketing: Strategis for Success: A Primer for Indian Managers | 658.848 BRE Marketing Ethics | 658.848 CAP The Asian Marketing Casebook |
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