Internet Resources for Integrated Marketing Communications

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Material type: Text

TextPublication details: Fort Worth The Dryden Press 2000Description: 173pISBN:

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	659.1 SHI (Browse shelf(Opens below))	Available		M15098-1

Total holds: 0

Supplement with M15098 Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communication / by Terence A. Shimp

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