Let them Eat Cake: Marketing Luxury to the Masses-as Well as the Classes

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Material type: Text

TextPublication details: Chicago Dearborn Trade Publishing 2005Description: 299pISBN:

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	658.8 DAN (Browse shelf(Opens below))	Available		M0019955

Total holds: 0

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Previous	658.8 CYR Marketing Your Product	658.8 DA Commodities Markets: Emerging Paradigms	658.8 DAL Marketing Management: Strategy and Cases	658.8 DAN Let them Eat Cake: Marketing Luxury to the Masses-as Well as the Classes	658.8 DAR Marketing Through Turbulent Times	658.8 DAV Even More Offensive Marketing: An Exhilarating Action Guide to Winning in Business	658.8 DAV Magic Numbers for Consumer Marketing: Key Measures to Evaluate Marketing Success	Next

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