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Managing Services Marketing: Text and Readings
Material type:
TextPublication details: Fort Worth The Dryden Press 1999Edition: 4th edDescription: 471pISBN: - 9780030225192
- 658.805 BAT
| Item type | Current library | Item location | Collection | Call number | Status | Date due | Barcode | Item holds | |
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Book
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NIMA Knowledge Centre | 6th Floor Reading Zone | General | 658.805 BAT (Browse shelf(Opens below)) | Available | M09051 |
Total holds: 0
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| 658.804 WEB Industrial Marketing Strategy | 658.805 APT Services Marketing | 658.805 BAR Services Marketing: Text and Cases | 658.805 BAT Managing Services Marketing: Text and Readings | 658.805 BEC Selling the Invisible: A Field to Modern Marketing | 658.805 BUL Apples, Insights and Mad Inventors: An Entertaining Analysis of Modern Marketing | 658.805 CLO Service Marketing: Operation, Management and Strategy |
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