Market Driven Strategy: Processes for Creating Value with a New Introduction

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Material type: Text

TextPublication details: New York The Free Press 1999Description: 405pISBN:

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	658.802 DAY (Browse shelf(Opens below))	Available		M09256

Total holds: 0

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Previous	658.802 DAV Beating the Commodity: How to Maximize Your Competitive Position and Increase Your Pricing Power	658.802 DAV Modern Marketing Management	658.802 DAV The Strategic Role of Marketing: Understanding Why Marketing Should be Central to Your Business Strategy	658.802 DAY Market Driven Strategy: Processes for Creating Value with a New Introduction	658.802 DIB The Marketing Planning Workbook: Effective Marketing for Marketing Managers	658.802 FAL Juicing the Orange: How to Turn Creativity into a Powerful Business Advantage	658.802 FEI Winning Marketing Strategies	Next

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