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Public Relations and Communication Management: Current Trends and Emerging Topics

Contributor(s): Material type: TextTextPublication details: New York Routledge Taylor & Francis Group 2013Description: 389pISBN:
  • 9780415630900
Subject(s): DDC classification:
  • 659.2 PUB
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Holdings
Item type Current library Item location Collection Call number Status Date due Barcode Item holds
Book Book NIMA Knowledge Centre 6th Floor Reading Zone General 659.2 PUB (Browse shelf(Opens below)) Available M0029544
Total holds: 0

Introduction / Krishnamurthy Sriramesh, Ansgar Zerfass, Jeong-Nam Kim
Furnishing the edifice: ongoing research on public relations as a strategic management function / James E. Grunig
Feminist phase analysis in public relations: where have we been? where do we need to be? / Larissa A. Grunig
The relationship between public relations and marketing in excellent organizations: evidence from the IABC study / James E. Grunig & Larissa A. Grunig
Refurnishing the Grunig edifice: strategic public relations management, strategic communication and organizational leadership / Nigel M. de Bussy
Symmetry, social media and the enduring imperative of two-way communication / Sandra Duhe & Donald K. Wright
Aligning public relations with the demands of globalization: conceptual foundations for a theory of global public relations / Krishnamurthy Sriramesh, Yunna Rhee & Minjung Sung
Situational theory of problem solving and its new research: conceptualizing publics and communication, leadership & conflict / Jeong-Nam Kim & Lan Ni
Measuring the edifice: public relations measurement and evaluation practices over the course of 40 years / Fraser Likely & Tom Watson
Strategic communication and conflict resolution: contributions to institutionalization in public relations / Kenneth D. Plowman & Robert I. Wakefield
Power and influence in public relations / Bruce Berger & Bryan Reber
A philosophy of reflective ethical symmetry: comprehensive historical and future moral approaches in the excellence theory / Shannon Bowen & Tiffany Derville Gallicano
Globalization, public relations and activism for social change: a culture-centered approach / Mohan J Dutta
The effects of organization-public relationship types and quality on crisis attributes / Chun-ju Flora Hung & Yi-Ru Regina Chen
Public relations historiography: perspectives of a functional-integrative stratification model / Guenter Bentele
Organizational contexts and strategic impacts / Dejan Vercic & Ana Tkalac Vercic
Institutionalization, organizations and public relations / Anne Gregory, Emanuele Invernizzi & Stefania Romenti
Strategic communication: pillars and perspectives of an alternative paradigm / Derina R. Holtzhausen & Ansgar Zerfass
The Pretoria school of thought: from strategy to governance to sustainability / Estelle de Beer, Benita Steyn, & Ronel Rensberg
The Grunig legacy in academic studies and professional practice in Latin America / Maria Aparecida Ferrari
The process of conducting the excellence study : a personal reconstruction of leadership / David Dozier & Lou Williams
The influence of excellence: a citation analysis of excellence study in public relations scholarship, 1992-2011 / Yi-Hui Christine Huang & Joanne Chen Lu

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