Strategic Marketing Communications: New Ways to Build and Integrate Communications

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Material type: Text

TextPublication details: London Kogan Page Limited 1999Description: 300pISBN:

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	658.802 SMI (Browse shelf(Opens below))	Available		M08900

Total holds: 0

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Previous	658.802 SHA Strategic Marketing: Text and Cases	658.802 SMA Revitalizing the Pharmaceutical Business: Innovative Marketing Approaches	658.802 SMI Strategic Marketing Communications: New Ways to Build and Integrate Communications	658.802 SMI Strategic Marketing Communications: New Ways to Build and Integrate Communications	658.802 STA Marketing Strategy: A Global Perspective	658.802 STE Marketing Planning Guide	658.802 STR NICOM 2003 Strategic Marketing in the Global Economy	Next

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