Strategic Marketing Management 1998-9999: Planning and Control, Analysis and Decision

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Material type: Text

TextPublication details: Oxford Butterworth-Heinemann Ltd. 1998Description: 302pISBN:

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	658.802 FIF (Browse shelf(Opens below))	Available		M04813

Total holds: 0

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Previous	658.802 FER Marketing Strategy	658.802 FER Strategic Marketing Management: Text and Cases	658.802 FIF International Marketing Strategy 1998-99	658.802 FIF Strategic Marketing Management 1998-9999: Planning and Control, Analysis and Decision	658.802 FIF Strategic Marketing Management 1999-2000: Planning and Control, Analysis and Decision	658.802 GER Getting It Right the Second Time: How Ingenuity Transformed Forty-Nine Marketing Failures into Successful Products	658.802 GIL Strategic Marketing Planning	Next

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