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Cases in Business Policy and Strategic Management

By: Material type: TextTextPublication details: New Delhi Amexcel Publishers Pvt. Ltd. 1999Description: 141pISBN:
  • 9788187495086
DDC classification:
  • 658.4012 RAM
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Item type Current library Item location Collection Call number Status Date due Barcode Item holds
Book Book NIMA Knowledge Centre 6th Floor Reading Zone General 658.4012 RAM (Browse shelf(Opens below)) Available M09100
Total holds: 0

Table of Contents Chapter 1: The Case Method Case I: Accel Ltd Case II: Global Telesystem Case III: Nakamura Lacquer Company Case IV: Shopper's Shop Case V: Texas Instruments India Chapter 2: What is Strategy Case I: Air India Case II: Kurl-On Chapter 3: Strengths and Weaknesses Case I: Larsen & Toubro Case II: Colour Chem Ltd Case III: Large but Enterprising Chapter 4: Team at the Top Case I: South India Corporation (Agencies) Ltd Case II: ABB-Alstom Chapter 5: A Plan of Action Case I: Wockhardt Case II: P and P Group Chapter 6: Realities and Objectives Case I: Amara Raja Batteries Case II: J K Corporation Case III: Indian Abrasives Industry Chapter 7: Market Leadership Case I: Thomas Cook India Case II: Sony India Chapter 8: Orgnisational Development Case I: Rajdoot and Berger Case II: Lafarge - Tisco Cement Case III: East India Hotels Chapter 9: Growth Case I: Prasanna Tours and Travels Case II: Sanghvi Movers Ltd Case III: Twist and Swirl Chapter 10: Turnaround Case I: Indal Case II: Continental Airlines (US) Chapter 11: Evaluation and Implementation Case I: Jindal Strips Case II: Paper Products Case III: Hindustan Petro Chemicals Ltd Chapter 12: Conclusion

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