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Cases in Business Policy and Strategic Management

By: Material type: TextTextPublication details: New Delhi Amexcel Publishers Pvt. Ltd. 1999Description: 141pISBN:
  • 9788187495086
DDC classification:
  • 658.4012 RAM
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Table of Contents Chapter 1: The Case Method Case I: Accel Ltd Case II: Global Telesystem Case III: Nakamura Lacquer Company Case IV: Shopper's Shop Case V: Texas Instruments India Chapter 2: What is Strategy Case I: Air India Case II: Kurl-On Chapter 3: Strengths and Weaknesses Case I: Larsen & Toubro Case II: Colour Chem Ltd Case III: Large but Enterprising Chapter 4: Team at the Top Case I: South India Corporation (Agencies) Ltd Case II: ABB-Alstom Chapter 5: A Plan of Action Case I: Wockhardt Case II: P and P Group Chapter 6: Realities and Objectives Case I: Amara Raja Batteries Case II: J K Corporation Case III: Indian Abrasives Industry Chapter 7: Market Leadership Case I: Thomas Cook India Case II: Sony India Chapter 8: Orgnisational Development Case I: Rajdoot and Berger Case II: Lafarge - Tisco Cement Case III: East India Hotels Chapter 9: Growth Case I: Prasanna Tours and Travels Case II: Sanghvi Movers Ltd Case III: Twist and Swirl Chapter 10: Turnaround Case I: Indal Case II: Continental Airlines (US) Chapter 11: Evaluation and Implementation Case I: Jindal Strips Case II: Paper Products Case III: Hindustan Petro Chemicals Ltd Chapter 12: Conclusion

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