TY  - BOOK
AU  - Bell, Peter C.
AU  - Zaric, Gregory
TI  - Analytics for Managers: With Excel
SN  - 9780415622684
U1  - 003.54024658  
PY  - 2015///
CY  - New York
PB  - Routledge
KW  - Management
N1  - Introduction: analytics
An introduction to management analytics
Models and model building
Analyzing sequential decisions
Data driven decision making
Predictive modelling
Simulating the future
Simultaneous decision problems
Revenue management
Creating competitive advantage using analytics
ER  -