TY  - BOOK
AU  - Burkus, David
TI  - The Myths of Creativity: The Truth About How Innovative Companies and People Generate Great Ideas
SN  - 9788126555352
U1  - 658.314 
PY  - 2014///
CY  - New Delhi
PB  - Jossey-Bass Publishers
KW  - Creative Ability in Business
ER  -