TY  - BOOK
AU  - Hisrich, Robert D.
TI  - International Entrepreneurship: Starting, Developing and Managing a Global Venture
SN  - 9781483344393
U1  - 658.022 
PY  - 2016///
CY  - Los Angeles
PB  - SAGE Publications
KW  - International Business Enterprises - Case Studies.
N1  - Part I: International Entrepreneurship And Opportunities
1. Importance of International Entrepreneurship
2. Globalization and the International Environment
3. Cultures and International Entrepreneurship
4. The Global Monetary System

Part II: Entering the Global Market
5. Selecting International Business Opportunities
6. Developing the Global Business Plan
7. International Legal Concerns

Part III: Managing the Global Entrepreneurial Enterprise
8. Alternative Entry Strategies
9. Global Marketing and Research and Development
10. Global Human Resource Management
11. Implementing and Managing a Global Entrepreneurial Strategy

Part IV: Cases
1. Business Incubator Subotica
2. Mayu LLC
3. Fitz-Ritter Wine Estate
4. Intelligent Leisure Solutions
5. Logisys
6. Infobip
7. Mojitos Night Club
8. Wiosna Association
9. Sedo.com
10. Cross-Border Sponsorship
11. Trimo
12. UniMed and EduMed
13. Veconinter, CA
ER  -