TY  - BOOK
AU  - Sarin, Sharad
TI  - Strategic Brand Management for B2B Markets: A Road Map for Organizational Transformation
SN  - 9789351505518
U1  - 658.827 
PY  - 2016///
CY  - New Delhi
PB  - Sage Publications
KW  - Brand Name Products - India - Management.
ER  -