TY  - BOOK
AU  - Wang, R. Ray
TI  - Disrupting Digital Business: Create an Authentic Experience in the Peer-to-Peer Economy
SN  - 9781422142011
U1  - 658.8​72 
PY  - 2015///
CY  - Boston
PB  - Harvard Business Review Press
KW  - Business Enterprises - Technological Innovations
KW  - Electronic Commerce
N1  - 1. Keeping the Brand Promise
2. Being True to Yourself
Business Model Transformation
3. Data Exhaust
How Contextual Relationships Drive Relevancy and Engagement
4. Being Fox News
Why Trust and Transparency Enable Authenticity
5. A Glimpse into the Future
Building an Intention-Driven Mind-Set
6. Networked Economies
Enabling Co-Innovation and Co-Creation in a P2P World
7. Living and Working in an Era of Digital Business
ER  -