TY  - BOOK
AU  - Gershon, Richard A.
TI  - Digital Media and Innovation: Management and Design Strategies in Communication
SN  - 9781452241418
U1  - 302.23​068 
PY  - 2017///
CY  - New Delhi
PB  - Sage Publications India Pvt. Ltd.
KW  - Mass Media - Management
KW  - Organizational Effectiveness
ER  -