TY  - BOOK
AU  - Mozota, Brigitte Borja De 
TI  - Design Management: Using Design To Build Brand Value And Corporate Innovation
SN  - 9781581152838
U1  - 658.5752 
PY  - 2003///
CY  - New York
PB  - Allworth Press
KW  - Design
KW  - Manufacturing Processes, Industrial Design
ER  -