TY  - BOOK
AU  - Davenport, Thomas H.
TI  - Big Data @ Work: Dispelling the Myths, Uncovering the Opportunities
SN  - 9781422168165
U1  - 658.4038 
PY  - 2014///
CY  - Massachusetts
PB  - Harvard Business Review Press
KW  - Business Intelligence
KW  - Data Mining
KW  - Big Data
N1  - 1. Why Big Data is Important to You and Your Organization
2. How Big Data Will Change Your Job, Your Company and Your Industry
3. Developing a Big Data Strategy
4. The Human Side of Big Data
5. Technology for Big Data
6. What it takes to Succeed with Big Data
7. What You Can Learn From Start-Ups and Online Firms
8. What You Can Learn From Large Companies: Big Data and Analytics 3.0
ER  -