TY  - BOOK
AU  - Johnson, Mark W.
TI  - Reinvent Your Business Model: How to Seize the White Space for Transformative Growth
SN  - 9781633696464
U1  - 658.4012 
PY  - 2018///
CY  - Boston
PB  - Harvard University Press
KW  - Business planning - Case studies
N1  - Part I. A new model for growth and renewal
1.	The white space and business model innovation
2.	The four-box business model framework

Part II. When new business models are needed:
3.	The white space within: transforming existing markets
4.	The white space beyond: creating new markets
5.	The white space between: dealing with industry discontinuity
6.	Digital transformation

Part III. Business model innovation as a repeatable process 
7.	Designing a new business model
8.	Implementing the model
9.	Overcoming incumbent challenges
ER  -