TY  - BOOK
AU  - Johnson, Gerry
AU  - Whittington, Richard
AU  - Scholes, Kevan
AU  - Angwin, Duncan
AU  - Régner, Patrick
TI  - Exploring Strategy: Text and Cased
SN  - 9789332573802
U1  - 658.4012 
PY  - 2016///
CY  - Noida
PB  - Pearson India Education Pvt. Ltd.
KW  - Business planning - Strategic planning
N1  - 1. Introduction 
Part I: The Strategic Position
2. The Environment
3. Strategic Capabilities
4. Strategic Purpose
5. Culture and Strategy
Part II: Strategic Choices
6. Business Strategy
7. Corporate Strategy and Diversification
8. International Strategy
9. Innovation and Entrepreneurship
10. Mergers, Acquisitions and Alliances
Part III: Strategy in Action
11. Evaluation Strategies
12. Strategy development Processes
13. Organising for Success 
14. Leading Strategic Change
15. The Practice of Strategy

ER  -