TY  - BOOK
AU  - Salvatore, Dominick
AU  - Rastogi, Siddhartha K.
TI  - Managerial Economics: Principles and Worldwide Applications
SN  - 9780199496563
U1  - 338.50246 
PY  - 2020///
CY  - New Delhi
PB  - Oxford University Press
KW  - Managerial Economics
N1  - Part I: Introduction 
1.	The Nature and Scope of Managerial Economics
2.	Demand, Supply and Equilibrium Analysis
3.	Optimization Techniques and New Management Tools
Part II: Demand analysis
4.	Demand Theory
5.	Demand Estimation
6.	Demand Forecasting
Part III: Production and cost analysis
7.	Production Theory and Estimation
8.	Cost Theory and Estimation
Part IV: Market structure and pricing practices
9.	Market Structure: Perfect Competition, Monopoly and Monopolistic Competition
10.	Oligopoly and Firm Architecture
11.	Game Theory and Strategic Behavior
12.	Pricing Practices
Part V: Regulation
13.	Regulation and Fair Competition: The Role of Government in the Economy
ER  -