TY  - BOOK
AU  - Wooliscroft, Ben
AU  - Tamilia, Robert D.
AU  - Shapiro, Stanley J.
TI  - A Twenty-First Century Guide to Aldersonian Marketing Thought
SN  - 9780387261751
PY  - 2006///
CY  - New York
PB  - Springer
KW  - Marketing
KW  - History of Economic Thought and Methodology
KW  - Business and Economics
KW  - Methodology and the History of Economic Thought
N1  - Springer - E-Book
UR  - http://dx.doi.org/10.1007/0-387-28181-9
UR  - http://link.springer.com/openurl?genre=book&isbn=978-0-387-26175-1
ER  -