TY  - BOOK
AU  - Kotler, Philip
AU  - Keller, Kevin Lane
TI  - Marketing Management
SN  - 9788120327993
U1  - 658.8 
PY  - 2005///
CY  - New Delhi
PB  - Prentice-Hall of India Pvt. Ltd.
KW  - Management
ER  -