TY  - BOOK
AU  - Kotler, Philip
AU  - Keller, Kevin Lane
AU  - Koshy, Abraham
AU  - Jha, Mithileshwar
TI  - Marketing Management
SN  - 9788131716830
U1  - 658.8 
PY  - 2007///
CY  - Delhi
PB  - Pearson Education Pte. Ltd.
KW  - Marketing
ER  -