TY  - BOOK
AU  - Farbey, A. D.
TI  - The Art of Marketing: Successful Advertising Vol. - 4: A Guide to Strategy, Planning and Targeting
SN  - 9788124202197
U1  - 658.8 
PY  - 2001///
CY  - New Delhi
PB  - Crest Publishing House
ER  -