TY  - BOOK
AU  - Stern, Carl W.
AU  - Deimler, Michael S.
TI  - The Boston Consulting Group on Strategy: Classical Concepts and New Perspectives
SN  - 9780471757221
U1  - 658.4012 
PY  - 2006///
CY  - San Francisco
PB  - John and Wiley Sons, Inc.
ER  -