TY  - BOOK
AU  - Neumeier, Marty
TI  - The Brand Gap: How to Bridge the Distance Between Business Strategy and Design
SN  - 9780321348104
U1  - 658.827 
PY  - 2006///
CY  - USA
PB  - New Riders (Pearson), Berkeley
KW  - Brand Management
KW  - Marketing
ER  -