TY  - BOOK
AU  - Hutt, Michael D.
AU  - Speh, Thomas W.
TI  - Business Marketing Management: A Strategic View of Industrial and Organizational Markets
SN  - 9789812438881
U1  - 658.8 
PY  - 2004///
CY  - Singapore
PB  - Thomson Asia Pte. Ltd.
KW  - Marketing
ER  -