Business Stripped Bare: Adventures of a Global Entrepreneur - Branson, Richard (London Virgin Books, 2008)
Acknowledgements Introduction People: Find Good People - Set Them Free Brand: Flying the Flag Delivery: Special Delivery Learning from Mistakes and Setbacks: Damage Report Innovation: A Driver for Business Entrepreneurs and Leadership: Holding on and Letting Go Social Responsibility: Just Business Epilogue: Success Index
Keywords: Business Success