TY  - BOOK
AU  - Gautam, Neeran
AU  - Jain, Kokil
TI  - Consumer Behaviour: Text and Cases
SN  - 9788189547332
U1  - 658.8342 
PY  - 2008///
CY  - Delhi
PB  - Wisdom Publications
KW  - Consumer Behavior
ER  -