TY  - BOOK
AU  - Prahalad, C. K.
TI  - The Fortune at the Bottom of the Pyramid: Eradicating Poverty through Profits
SN  - 9788129707123
U1  - 658.4012 
PY  - 2005///
CY  - Delhi
PB  - Pearson Education (Singapore) Pte. Ltd.
N1  - Must Read
MC0607
ER  -