TY  - BOOK
AU  - Keegan, Warren J.
AU  - Green, Mark C.
TI  - Global Marketing
SN  - 9788131719510
U1  - 658.848 
PY  - 2008///
CY  - New Delhi
PB  - Dorling Kindersley (India) Pvt. Ltd.
KW  - Global Marketing
KW  - Marketing
ER  -