TY  - BOOK
AU  - Eechambadi, Naras
TI  - High Performance Marketing: Bringing Method to the Madness of Marketing
SN  - 9781419508233
U1  - 658.8 
PY  - 2005///
CY  - Chicago
PB  - Dearborn Trade Publishing
KW  - Marketing
KW  - Marketing Research
ER  -