TY - BOOK AU - Mohammed, Rafi AU - Jaworski, Bernard J. AU - Cahill, Aileen M. AU - Fisher, Robert J. TI - Internet Marketing: Building Advantage in the Networked Economy SN - 9780071124935 U1 - 658.84 PY - 2002/// CY - New York PB - Irwin/Mcgraw-Hill KW - Marketing N1 - MC0460 ER -