TY  - BOOK
AU  - Gamble, Paul R.
AU  - Tapp, Alan
AU  - Marsella, Anthony
AU  - Stone, Merlin
TI  - Marketing Revolution: The Radical New Approach to Transforming the Business, the Brand and the Bottom Line
SN  - 9780749447762
U1  - 658.8 
PY  - 2006///
CY  - New Delhi
PB  - Kogan Page India Pvt. Ltd.
ER  -