TY  - BOOK
AU  - Johansson, Frans
TI  - Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation
SN  - 9781422102824
U1  - 658.4063 
PY  - 2006///
CY  - Boston
PB  - Harvard Business Review Press
KW  - Creative Thinking
KW  - Technological Innovation
N1  - The intersection: your best chance to innovate: monkeys and mind readers The rise of intersections: the sounds of Shakira and the emotions of Shrek Break down the barriers between fields: sea urchin lollipops and Darwin's finches How to make the barriers fall: Heathrow Tunnel and restaurants without food Randomly combine concepts: card games and sky rises How to find the combinations: meteorite crashes and code breakers Ignite an explosion of ideas: submarines and tubular bells How to capture the explosion: MacGyver and boiling potatoes Execute past your failures: violence and school curricula How to succeed in the face of failure: Palm Pilots and counterproductive carrots Break out of your network: ants and truck drivers How to leave the network behind: penguins and meditation Take risks and overcome fear: airplanes and serial entrepreneurs How to adopt a balanced view of risk: elephants and epidemics Step into the intersection and create the Medici effect
ER  -