TY  - BOOK
AU  - Masteralexis, Lisa P.
AU  - Barr, Carol A.
AU  - Hums, Mary A.
TI  - Principles and Practice of Sport Management
SN  - 9780763749583
U1  - 796.069 
PY  - 2009///
CY  - Sudbury
PB  - Jones and Bartlett Publishers
KW  - Sport Management
KW  - Sport Administration
N1  - History of Sport Management Management Principles Applied to Sport Management Marketing Principles Applied to Sport Management Financial and Economic Principles Applied to Sport Management Legal Principles Applied to Sport Management Ethical Principles Applied to Sport Management Amateur Sport Industry High School and Youth Sports Collegiate Sport International Sport Professional Sport Industry Professional Sport Sports Agency Sport Industry Support Segments Facility Management Event Management Sport Sales Sport Sponsorship Sport Communications Sport Broadcasting The Sporting Goods and Licensed Products Industries Lifestyle Sports The Health and Fitness Industry Recreational Sport Career Preparation Strategies for Career Success
ER  -