TY  - BOOK
AU  - Deschamps, Jean-Philippe
AU  - Nayak, P. Ranganath
TI  - Product Juggernauts: How Companies Mobilize to Generate a Stream of Market Winners
SN  - 9780875843414
U1  - 658.56 
PY  - 1995///
CY  - Boston
PB  - Harvard Business Review Press
ER  -