TY  - BOOK
AU  - Rakesh, Sapna
AU  - Gupta, Anupama
AU  - Porwal, Mukesh
TI  - Reconfiguring Marketing in the Changing Business Landscape
SN  - 9788189547380
U1  - 658.8 
PY  - 2008///
CY  - Delhi
PB  - Wisdom Publications
KW  - Marketing
ER  -