TY  - BOOK
AU  - Hakansson, Hakan
AU  - Waluszewski, Alexandra
AU  - Harrison, Debbie
TI  - Rethinking Marketing: Developing a New Understanding of Markets
SN  - 9780470021477
U1  - 658.8 
PY  - 2004///
CY  - Chichester
PB  - John Wiley and Sons
KW  - Marketing
ER  -