Search and Social: The Definitive Guide to Real-Time Content Marketing - Garner, Rob (New Delhi John Wiley and Sons, 2013)
Real-time publishing and marketing Understanding search and social Ramping up for a real-time content marketing strategy Market research and content types Content strategy: auditing, easement, and planning Creating effective and engaging content Social network platforms Blogs, Google news, and press releases Developing and engaging in real-time communities Technical considerations and implementation Video and images More considerations for real-time content marketing, search, and social Social media management Metrics and measurement
Keywords: Internet Marketing; Social Media