TY - BOOK AU - Durieux, Mark B. AU - Stebbins, Robert A. TI - Social Entrepreneurship for Dummies SN - 9780470538081 U1 - 658.022 PY - 2010/// CY - Indianapolis PB - Wiley Publishing, Inc. KW - Social Entrepreneurship KW - Social Responsibility of Business N1 - An Introduction to Social Entrepreneurship. Social Entrepreneurship: A Calling for You. Building Public Compassion. Motivation and the Volunteer Spirit. Chap Communicating for Social Change. Using Trends to Harness the Next Big Things. Establishing Your Organization. Finding Your Focus: Civil Society's Many Faces. The Ground Floor: Doing the Initial Planning. For-Profit and Nonprofi t: Considering Your Options. It Doesn't Grow on Trees: Funding Nonprofits. Creating Your Brand. Growing Your Organization. Mixing It Up: Using Social Networking and Social Media. Greenroom Strategies: Winning with the Media. Keeping Kafka at Bay: Dealing with Bureaucracy. Going Corporate: Formally Organizing and Incorporating. Keeping Your Organization Running for the Long Haul. Putting the Entrepreneur in Social Entrepreneurship. Leading Indicators: Leadership and Your Organization. Managing a Social Enterprise. No Man Is an Island: Teamwork. The Part of Tens. Ten Great Areas for Social Entrepreneurial Action. Ten Common Mistakes to Avoid ER -