TY  - BOOK
AU  - Ramu, S. Shiva
TI  - Strategic Alliances: Building Network Rrelationships for Mutual Gain
SN  - 9788170365822
U1  - 658.0461 
PY  - 1997///
CY  - New Delhi
PB  - Response Books
KW  - Executive Management
N1  - Networks; Strategic Business Alliances; Asia; Functional Alliances; Marketing; R & D
ER  -