TY  - BOOK
AU  - Bhansali, Neera
TI  - Strategic Data Warehousing: Achieving Alignment with Business
SN  - 9781420083941
U1  - 651.8 
PY  - 2014///
CY  - London
PB  - CRC Press
KW  - Business - Data Processing
KW  - Data Warehousing
N1  - 1. Introduction
2. Benefits of a Data Warehouse
3. Difference Between Data Warehouses and Traditional Operational Systems
4. Data Warehouse Development Process
5. Data Warehouse Architectures
6. Factors Influencing the Success of a Data Warehouse
7. Strategic Alignment
8. Strategic Alignment of Data Warehouses
9. Case Study: Strategic Alignment at Nielsen Media Research
10. Case Study: Strategic Alignment at Raymond James Financial
11. How to Assess Strategic Alignment of a Data Warehouse
12. Epilogue
ER  -