TY  - BOOK
AU  - Peterson, Mark
TI  - Sustainable Enterprise: A Macromarketing Approach
SN  - 9781412998680
U1  - 658.802 
PY  - 2013///
CY  - Los Angeles
PB  - Sage Publications
KW  - Marketing - Social aspects
KW  - Social Responsibility of Business
ER  -