TY  - BOOK
AU  - Maclaran, Pauline
AU  - Tadajewski, Mark
AU  - Saren, Michael
TI  - Marketing Theory Vol. - I: The Development of Marketing Theory and its Philosophical Underpinnings
SN  - 9781847870001
U1  - 658.8001 
PY  - 2008///
CY  - Los Angeles
PB  - Sage Publications
KW  - Marketing
ER  -