TY - ADVS AU - Newman, Michael TI - Creative Leaps: 10 Lessons in Effective Advertising Inspired at Saatchi and Saatchi SN - 9780470820834 U1 - MC0497 PY - 2003/// CY - Singapore PB - John Wiley & Sons (Asia) Pte. Ltd. KW - Marketing N1 - M14661 ER -