TY  - BOOK
AU  - Ryan, Damian
TI  - Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation
SN  - 9780749471026
U1  - 658.872  
PY  - 2014///
CY  - New Delhi
PB  - Kogan Page India Pvt. Ltd.
KW  - Digital Marketing
KW  - Internet Marketing
KW  - Marketing Management
KW  - Strategic Planning
ER  -