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Brands and Brand Management: Contemporary Research Perspectives by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Psychology Press 2015
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 BRA.

Building Brands in Asia: From the Inside Out by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxon Routledge 2017
Availability: Items available for loan: Institute of Management (1)Call number: 658.8​27095 AND.

Brand Bible: The Complete Guide to Building, Designing, and Sustaining Brands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: United States Rockport Publishers 2012
Availability: Items available for loan: Institute of Design (1)Call number: 658.827 BRA.

Creating A Brand Identity: A Guide for Designers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: United Kingdom Laurence King Publishing Ltd 2016
Availability: Items available for loan: Institute of Design (1)Call number: 658.827 SLA.

Branding: In Five And Half Steps by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: United Kingdom Thames and Hudson 2016
Availability: Items available for loan: Institute of Design (1)Call number: 658.827 JOH.

Brand Transformation: Transforming Firm Performance by Disruptive, Pragmatic and Achievable Brand Strategy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge Taylor & Francis Group 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 GLA.

Brand Management: Principles and Practices by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Oxford University Press 2012
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 DUT.

Beloved Brands: Playbook for How to Build a Brand Your Consumers Will Love by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: California‎ CreateSpace Independent Publishing Platform 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.4012 ROB.

The Contagious Commandments: Ten Steps to Brand Bravery by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Penguin Random House 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 KEM.

Brand Management Vol. 1 by Series: SAGE Library in Marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Publications India Pvt. Ltd. 2010
Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.827 BRA.

Brand Management Vol. 2 by Series: SAGE library in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Publications India Pvt. Ltd. 2010
Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.827 BRA.

Brand Management Vol. 3 by Series: SAGE library in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Publications India Pvt. Ltd. 2010
Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.827 BRA.

Brand Management Vol. 4 by Series: SAGE library in Marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Publications India Pvt. Ltd. 2010
Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.827 BRA.

Disruptive Branding: How to Win in Times of Change by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Limited 2019
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 BEN.

Kellogg on Branding in a Hyper-Connected World by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey John Wiley & Sons (Asia) Pte. Ltd. 2019
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 KEL.

Brand Management: Principles and Practices by
Material type: Film Film; Type of visual material:
Publication details: New Delhi Oxford University Press 2012
Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: MC1000.

Become A Brand: Learn the Art of Branding Yourself on Social Media with Case Studies and Best Practices by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai Notion Press 2019
Availability: Items available for loan: Institute of Management (1)Call number: 658.872 JAI.

Brands with a Conscience: How to Build a Successful and Responsible Brand by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Kogan Page Ltd. 2016
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 HOR.

Designing Brand Identity: An Essential Huide For The Whole Branding Team by
Edition: 5th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Canada John Wiley and Sons, Inc 2018
Availability: Items available for loan: Institute of Design (1)Call number: 658.827 WHE.

Branding: In Five and A Half Steps by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: United States Thames and Hudson Inc. 2016
Availability: Items available for loan: Institute of Design (1)Call number: 658.827 JOH.

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